By Chris Kavan - 07/05/18 at 11:16 AM CT
Here we go - as if Disney hasn't already made all the money this year, they are looking down the barrel of yet another blockbuster as the latest Marvel film rolls into theaters. Sure, I'm guessing it's not going to reach the heights of Black Panther or Avengers: Infinity War, but it doesn't have to - simply meeting the Marvel status quo will be enough to be considered a smash hit, and I don't see why it won't. But if you're feeling like you need to vent some of that anger - there is another Purge, this time going back to the roots of the issue. That's right, it's prequel time.
THE FIRST PURGE Having already opened early (July 4th - how patriotic), the film scored $2.5 million in early previews with $9.5 million for the first day. That means the outlook for the weekend has been upped from $25 million to near $35 million - which would be a fantastic start for the film. The film explores the origins of The Purge (hence the snappy title) and doesn't shy away from the series take on both economic and racial bias and, in fact, seems to double-down on the political commentary (and, given the current circumstances, why the hell not?). While this has divided critics (with a current 51% on Rotten Tomatoes), it is looking like audiences are more open. Aside from the rather generic first film, the Purge series has been a solid horror series that actually has something to say under all that violence. The First Purge looks to continue the message and could find itself as the most successful film in the franchise yet.
The potentially long holiday period means there will be plenty of people looking for something to watch and both new films will benefit while Fallen Kingdom and Incredibles 2 continue to stay the course. I'll be back on Sunday with the results.